I’ve written this post, specifically with a start-up or small business owner in mind, and particularly those who are looking to commission a new brand identity. I’d like to help bring some clarity to the following:
How best to approach a designer, initially for quoting purposes
Ultimately how to find the best fit for you, in terms of who to commission
Commissioning a designer or illustrator, to work with you on a creative project can be a little daunting for some. Especially if you haven’t commissioned creative before, it’s hard to know what to expect. In this post, I’ve tried to break the process down, to show the various stages we would undertake in working together - & hopefully it'd be a pleasant and fun experience!
Two new ‘taster’ portfolios - one for illustration and one for branding. Each portfolio showcases work I have created for clients in the creative, environmental and education sectors, with some work for charities also.
This is an update on a previous post which outlined some questions to answer before briefing a new logo design.
Revised, improved, and building on my experience of working on new brand designs for a range of clients, I have now updated these questions to include some additional crucial information, and turned it into a PDF document, ready to fill in. DOWNLOAD HERE
So, ‘Logo Head’ on! You need a new logo/brand for your business and are at (or nearly at) the stage of briefing a designer - if that sounds like you, but you're struggling to formulate exactly what it is you want and need, keep reading...
The buzz around illustration and graphic design generally seems to me to be at an all time high at the moment (admittedly I follow a lot of illustrators and designers on Twitter and Instagram, so my view may be a little skewed), but events like Pick Me Up and Pictoplasma bring illustrative art forms into focus and celebrate the many top artists, designers and illustrators working at the top of their game. In short, Illustration Rocks!!
In this post, I have tried to break down how illustration could work for you, if you are a business, venture or organisation looking to connect with an audience. Obviously every business is different and with specific individual needs, so this really is intended to be a starting point, a pause for thought...
You are a business or start-up and know you need some help with the design side of things...You have a particular goal in mind and realise that some creative input and ‘designer knowledge’ would help you on your way.
But where to start…? You’ve never worked with a designer before (or worse, have previously had a bad experience) and you don’t know any personally. There seem to be so many design places around, but the jargon they use can be confusing and do they all offer the same thing? Read on, hopefully this post will put you at ease...