PROJECT: HERTA® 'The Home of the hot dog'
CLIENT: ACTIVATION DIGITAL / NESTLE
The site is designed to be "The Home of the Hot Dog!" and features a series of home-based eating occasions where the hot dogs could take centre stage amongst family and friends. Occasions include Movie night, Easy lunch, Family night, and an After school snack, as well as further seasonal occasions to be included throughout the year. The various occasions become a means of delivering information on products, nutrition and quality commitment, as well as exciting serving suggestions and tips.
Pictured above are a collection of the illustrations I produced, and below an example of how they appear in the context of the website.
Visit the new HERTA® site here.