PROJECT: EVENT INVITATION
CLIENT: PLANNING VENTURES
Planning Ventures are a Bristol based planning consultancy, offering independent planning advice and support to property owners, developers and architects. I have created a number of illustration pieces for Jules and Lyn who run Planning Ventures, and always enjoy the creative freedom that tends to come with their projects.
An open brief to create an illustration and invitation design for an informal drinks/corporate gathering. The design was to incorporate Planning Venture’s existing brand colours of bright pink, blue and green.
I wanted to create a contemporary design which used abstract shapes to evoke the idea of summer drinks and sunsets… and made you want to dive in to a Mojito!
The invite was printed A6 size on velvet laminated Lux card stock at a heavyweight 810gsm - a triple layered card with striking bright pink coloured core running through the centre, specially selected to complement the illustration and brand colours.
The illustration was created on an iPad Pro using Procreate, pulling in elements I created by hand and photographed. I love working like this as I enjoy bringing real texture and energy into my illustrations through analogue techniques, the resulting image can feel graphic without being too ‘computery’.